Was Your Last Keynote a

Performance

or a Speech ?

Keynote speaking is actually a form of entertainment where you present yourself and your ideas to an audience of strangers. The most successful keynote speakers give performances that emotionally connect with every individual in the audience.

People remember the emotion long after the facts are forgotten. Making people experience certain emotions is what makes the best speakers so successful. in contrast, the average keynote speaker is satisfied with delivering a speech that her/his audience politely (hopefully) listens to.

There is no single formula for a good performance, however, there is one tool that will absolutely guarantee that your presentation will open as a performance with “great expectations”!

What is that tool you ask?

It’s your very own Keynote Anthem!

Imagine this scenario:

It’s the morning of the conference and you’re scheduled to be the first person to officially speak. You’re setting the tone for the day and you need to catch everyone’s attention right from the get-go.

All eyes will be on you. Your clothes, your hair, and your presentation are the first impressions you make in your audience’s mind. They will decide if you are worth their attention before you even open your mouth.

A boost of energy and enthusiasm is the key! You want to make them feel like they are old friends and with this goal in mind, like most speakers, you open with a (funny) story.

But wait. Let’s add a little delay. Let’s add a little extra excitement before the audience even gets to see you. Before you deliver your opening story.

Let’s try this approach instead.

  • Your personal Keynote Anthem fills the room as you’re being introduced by your host.
  • Your slides, videos, and images flash onto the main screen at the same time!
  • You make your entrance from he back of the room, stage left or stage righ, or maybe you’re really hyped and you’re lowered on a cable from the ceiling above.
  • Enter you..the Rock Star!

What’s the end result?
You’ve instantly warmed up your audience. Even the outsiders have been drawn in.
You’ve broken the ice and now your opening story will be “super-sized” and twice as powerful because the audience is already on your side.

 

The best part of all this is that it’s only taken

20 seconds to get your audience warmed up to you!

It’s only taken you 20 seconds to make that sink or swim connection, rather than usual 5-10 minutes.


They say that most people are visual persons, so when they see images and video on the big screen it’s much easier for them to follow you and remember the content. I don’t agree with this at all.


Instead, I believe that most people are auditory. I say they are more attracted to sound… music in particular. Music is emotion and like I said before people remember emotion long after the facts are forgotten. Need proof? What were you doing when you first heard your favourite song of all time?

 

What Makes a Great Speech?

In an article about what makes a great speech, Simon Sebag Montefore said:

“You can tell much by the opening of a speech. Elizabeth I begins hers majestically, “My loving people.” Mandela says, “Comrades and friends.” Lincoln starts: “Fellow countrymen.” Toussaint Louverture combines “Brothers and friends!.” For Robespierre: “Citizen-representatives of the people.” Michelle Obama calls her audience of schoolgirls “future leaders of the world…. Calling an audience “friends” is often a good start, though Cromwell, talking to English Parliamentarians, takes a different approach: “Ye pack of mercenary wretches . . . Ye sordid prostitutes.”

 

So when you set the stage with music, with your own Keynote Anthem,
people will listen in, they will become engaged,
they will be eager to participate joining you as you…

Inform, Instruct, Entertain, or Persuade

in 20 seconds or less

LISTEN TO SOME ANTHEM SAMPLES HERE

FREE TEST DRIVE

Here’s an exclusive opportunity for you to hear what your own keynote anthem could sound like.

As a special promotion, I'm composing anthems for Keynote Speakers just like you, absolutely FREE!
You're under no obligation.

For the next 10 days you'll be able to test drive your very own custom made anthem.

Discover how your keynotes will take on a whole new life, creating an instant bond with your audience at the very moment you take to the stage.

Step up your game NOW!

Click here to schedule a FREE consultation with me to discuss your Keynote Anthem